Idea Transform has been created to support projects that make a positive difference to people and society. Backed by the University of Cambridge’s Centre for Entrepreneurial Learning (CfEL), it aims to inspire meaningful projects in areas as diverse as education, … Continue reading →

Market research: You cannot ignore this or scrimp on it. Regard this as an investment because finding out about the market before you commit expensive people is worth it. Check out: What is the market like? Are there social, economic … Continue reading →

X&Y – of O2, Coldplay, a happy wife and winning customers back. Fixing customer issues and winning customers back Continue reading →

Personal comments on death of Steve Jobs and cool tech. Continue reading →